My Podcast Today: Curated Audio for
the Time-Starved Listener
About the Client
My Podcast Today is a phenomenal, innovative, AI-based service that brings customised audio briefings daily to users’ inboxes. It allows users to select topics of interest, the duration of the podcast, the voice tone, and the time when they want to receive it. It is set to transform the way busy professionals consume content—from mindless scrolling to purposeful listening—on everything from global news to tech insights and even niche interests. My Podcast Today will help keep users updated effortlessly.
The Starting Point
In this era of content explosions, the overwhelming number of podcast options leaves users with nothing more valuable than confusion. Draining themselves across a clutter of numerous long episodes, digging up the right and relevant shows, and keeping themselves updated across more topics of interest have brought more work than rewards. My Podcast Today envisions something entirely different from any conventional podcast—a personalised audio digest that summarises all the curating and producing effects it would have for the user. What they needed to fulfil such a promise was not only a brilliant idea; they needed something that would be a seamless automated product, highly scalable and digital.
Our Journey Begins
Renewed dimensions of ambition propelled Esferasoft’s entry. To create a personalised podcast engine, we had to build it from scratch to gather content from all across the web, present it in an engaging audio format, and distribute it daily in a timely manner. All these tasks had to be done in a premium-feeling, intelligent way that was emotionally in sync with the user.
Discovery & Insights
With preliminary research and technical scoping, we’ve uncovered several key insights:
Users expect relevance without effort
They were tired of either skimming feeds or jumping between apps.
Audio should feel human
Not falling into the pitfalls of sounding synthetic—it’s something that is broken for the user experience.
Time is crucial
Consumers do not want their content coming to them; they want to receive it at their pace.
Simplicity prevails
Signup and preference setup must be incredibly speedy and simple.
Strategy & Planning
We have centred our approach around four experience pillars:
Intelligent Curation
Create a backend that pulls, filters, and summarises quality content every single day.
Natural Audio Delivery
Integrate a TTS engine that sounds human and adaptive.
Seamless Onboarding
Seamlessly guide users to input their interests, voice preferences, and time zones.
Scalable Distribution
Automated generation and email delivery to users across time zones – without fail – every day.
Execution & Innovation
Towards genre-dependent summarization
It created an extracted technique of kind, requiring individual summaries created for all genres of content without compromise to information overlap, being one of AI-based tools that accessible via an API to develop more resources for content monetizing, tagging options, etc.
AI Voice Tech
We imported premium text-to-speech software that transformed articles into natural-text posterior audio presents that invoke valuing kindness to the listener, with the option of choosing the tone and voice style thereof.
Minimalist UX
We have created an onboarding flow that is extremely user-friendly, allowing users to easily select the type of content, podcast length, voice gender, and delivery time.
Automated Podcast Pipeline
The system organises the audio content every day, wraps it in a brand’s audio style, and then sends it through links to emailed podcasts—none for apps, none for downloading.
The Roadblocks We Overcame
Voice Naturalisation : To achieve a warm and human-sounding record instead of a fake one, one would need to adjust voice parameters and prepare the content as one would speech.
Timezone Scheduling : Creating such a system required a modular, multi-thread perspective scheduler for the delivery of customised podcasts based on global time preferences.
Content Licensing & Filtering : That meant creating a whitelist-based content parser with auto-cleanups to avoid being caught in the fault of reliance on reliable sources and copyright violations.
The Impact & Results
The launch was met with powerful momentum and immediate traction.
Thousands of personalised podcasts were generated and delivered in the first weeks of the rollout.
Average listening time was more than 85% of the total podcast duration, which shows high content relevance.
The growth of subscribers tripled month over month, largely due to word-of-mouth and sharing via email.
Users said it was "the most useful email of the day" and "a game-changer for passive learning."
Turning Vision into Voice
Esferasoft didn’t only build a podcast platform with My Podcast Today; we built a daily habit. One that takes gluts and scattered information and turns it into curated clarity, delivered in a trusted voice for the listener. This is not just the future of podcasting; this is the future of personal knowledge delivery, borne out by smart automation and human-centered design.
